Selling cars has been known as a job dominated mostly by men, but women are working to help break the gender stereotypes in the auto industry.
With years of experience in sales, Chris Soloman of Jeff Motorcars in Canton decided to test her skills in the auto industry. She now holds the title as car salesperson of the year for three years.
“I think the main this is being honest and following up with people,” said Soloman.
Soloman attributes her success to building lasting relationship with clients.
Patty Pamboukis of Vandevere Buick in Akron, says some customers treat her differently because she is a woman. She has had a few customers who would rather talk to men about specific car questions including warranties.
"Maybe I don't verbalize it correctly to them or maybe they think because I'm a woman, I'm not sure what we offer and what we don't offer," said Pamboukis.
Trust is a major quality customers look for when searching for the perfect car salesperson.
“I'm trusted more because I am a woman. They feel that I'm not out to decieve them or try and pull anything over on them,” said Pamboukis.
Soloman says being a woman sets her apart from the rest in a good way.
“Their not dealing with the typical car salesman who wants to treat them like they don’t know anything about cars,” said Soloman. “With the internet, nowadays, their researching it before they even walk into the door.”
Soloman said it's important to break the stereotypes before you sit down with a client.
“You just start talking to them and you let them know, ‘I’m not the receptionist. I have been doing this for three years,” said Soloman.
Both Soloman and Pamboukis say women can succeed in the auto industry using good communication and building solid relationships with customers.